About the Role We're seeking a skilled Social Media Manager to join a thriving Health & Wellbeing brand as they scale their online presence. As a key member of the team, you'll play a central role in driving growth, community engagement, and brand awareness through strategic social media management. Key Responsibilities • Develop and execute a comprehensive Instagram strategy to further establish the channel as a growth and brand driver • Create innovative content formats, test new ideas, and drive the channel towards 1 million followers • Collaborate with the Founder to strategically develop their personal brand and online presence • Analyze performance metrics, such as reach, engagement, and conversion, to inform data-driven optimization decisions • Work closely with the social media team to bring ideas to life and drive results Requirements • Proven experience in building and scaling social media channels, ideally on Instagram • Ability to recognize trends, create engaging content, and develop innovative ideas that capture attention • Strategic thinking skills, with a focus on content development and personal brand growth • Data-driven approach, using KPIs to inform content improvements and optimization decisions Nice to Have • Experience working with e-commerce startups or similar industries • Familiarity with social media analytics tools and platforms Benefits • Flexible remote work setup with regular travel to Frankfurt for team meetings and collaboration with the Founder • 30-50 vacation days and up to 30 workation days per year • Job ticket or travel reimbursement, plus additional perks like a company bike and fitness studio discount • Comprehensive pension plan with 20% employer contribution, plus exclusive corporate benefits • Personal professional development budget of €1,500 per year, with opportunities for growth and self-improvement Apply Find more English-speaking jobs in Germany on Arbeitnow.